Australia · Marketplace Seller

Amazon Pricing Calculator for Small Businesses for Marketplace Seller

Model everyday operating decisions for a small business without needing a spreadsheet. Useful for estimating platform-specific fees and payout economics.

This version uses AUD formatting and configured defaults for Australia. It is designed for the needs of a marketplace seller.

Recommended Price
Referral Fee
Estimated Total Cost
Estimated Profit
Target Margin

How to use this Amazon Pricing Calculator

Enter product cost, fulfillment, storage, inbound freight, packaging, advertising and other per-unit costs. Add the referral fee rate for the product category and the profit margin you want to keep after those costs.

Keep every input within the same reporting period. Compare the result with the main Amazon Pricing Calculator before changing price, advertising, fees or volume.

Important assumptions

Amazon fees vary by marketplace, category, size, weight and fulfillment method. Enter the actual applicable fees for the most accurate estimate.

Price = Fixed costs ÷ (1 − referral rate − target margin)

Profit = Price − costs − referral fee

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